It all started with Pamelina's active lifestyle journey. She was going through a period of depression after the closure of her internet marketing coaching business. She found regular exercise, especially boxing uplifted her moods and even made her feel happy after the workouts. As she started exercising regularly, she needed more workout clothes. However, she was often shocked at the prices of athleisure.
After asking around, she realized that many ladies were facing the same problem. They wanted comfortable and chic athleisure that they can wear all day, from running after their children, to workouts to running errands and even meeting friends.That inspired her to launch an affordable athleisure brand inspired by the busy corporate lady (like herself) centered around her daily activities.
She started talking with a few leading manufacturers to design a performance-oriented athleisure collection with a wide palette of colors, designed for low to high intensity workouts, outdoors, leisure wear and even for the office.
When COVID hit, Pamelina realized that many people are suffering mentally from the long isolation periods. She hopes to encourage more ladies to get inspired on their fitness journey while wearing Gym Wear Movement gear. As a company, they are focused on improving the active lifestyle through clothing solutions. They also hope to mobilise a movement for ladies to inspire each other to get active.
As Pamelina personally experienced the benefits of exercising, she hopes everyone will get active with their Gym Wear Movement collection. Their motto is " Get Active, Get Joyful". They hope to make the world a happier place.